How to Buy Leads
From inquiry to your first lead — here's what the onboarding process looks like and what to expect once you're live.
Start the ProcessFrom First Contact to Live Leads
Most buyers are set up and receiving leads within 3–5 business days.
Submit Your Inquiry
Fill out the short form below with your name, email, and the vertical you're interested in. We'll follow up within one business day to get the details we need to build your program.
Discovery Call & Program Design
We'll schedule a quick call to discuss your business, define your lead criteria, and agree on volume, pricing, and delivery setup.
- Lead criteria and filters (state, property type, vehicle type, etc.)
- Volume caps and daily distribution
- Pricing and payment terms
- Return / dispute policy
API Integration & Testing
We'll provide your API endpoint credentials and send test leads so you can validate the data format, field mapping, and CRM ingestion before going live. Our team supports the integration process.
- API POST (preferred) — Real-time push to your endpoint in JSON
- Email — Immediate email notification per lead (fallback)
- CRM direct — Native integrations available for common CRMs
Go Live — Leads Start Flowing
Once integration is validated, we flip the switch and leads begin posting in real time. You'll receive each lead the moment a consumer submits on one of our properties.
- Call every lead within 5 minutes for best contact rates
- Track your lead-level ROI using the provided Lead ID
- Disputes are reviewed within 2 business days
- Volume and filters can be adjusted at any time
How Lead Delivery Works
We're API-first. Leads post to your system the moment a consumer submits — no manual steps, no delays.
API (Real-Time POST)
Leads are delivered via HTTP POST to your endpoint in JSON format immediately upon submission. This is the standard setup for buyers with a CRM or custom lead management system.
Email Notification
Each lead triggers an immediate email to your specified address with all lead fields formatted for easy reading. Available as primary delivery or fallback alongside API.
CRM Direct Integration
We support direct integration with popular CRM platforms. Ask about native connectors during onboarding.
What Every Lead Includes
Full Lead Data
All contact fields, intent-specific data, and metadata including source URL, timestamp, and TCPA consent documentation.
Real-Time Delivery
Leads post within seconds of consumer submission. No batching, no daily files. First contact is your competitive advantage.
TCPA Documentation
Every lead includes consent language, timestamp, IP address, and source URL. Full compliance package available on request.
Flexible Filters
Set geographic, demographic, or project-specific filters. Cap your daily or monthly volume. Adjust at any time.
Account Support
A dedicated contact for onboarding, integration questions, dispute resolution, and program optimization.
Common Questions
Are your leads truly in-house?
Yes. We don't buy leads from third-party sources or aggregators. Every lead in our system is generated on our own consumer-facing landing pages, through our own brands, using our own media. When a consumer submits a form, that data belongs to us — not a network, not a co-registration partner.
What is your return / dispute policy?
We review disputes for leads that are invalid (wrong phone number, disconnected, or clearly fraudulent). Disputes are reviewed within 2 business days. We don't accept returns based on conversion preference — a lead that contacted you and said no is not a returnable lead, but a disconnected or bogus phone number is.
How quickly should I call new leads?
As fast as possible — ideally within 5 minutes of receiving the lead. Contact rates drop significantly after the first 30 minutes. The consumer just submitted a form and is actively expecting a call. Speed is your single biggest lever for improving performance.
How do I integrate your leads with my CRM?
We deliver leads via HTTP POST (JSON) to an endpoint you provide, or via email for simpler setups. During onboarding we'll run test posts and help you map fields to your CRM's schema. Most integrations are live within 1–2 business days.
Are your leads TCPA compliant?
Yes. Every lead includes explicit written consent — the consumer confirms they agree to be contacted by insurance providers or home service companies. We record the consent language, timestamp, IP address, and source URL for every submission. TrustedForm certificates are available on request.
Can I filter leads by state, zip code, or other criteria?
Yes. You can set geographic filters (state, ZIP, radius), volume caps (daily/monthly), and in some verticals, additional demographic or project-type filters. Filters can be adjusted at any time after go-live.
What states do you cover?
We generate leads across all 50 US states, though volume varies by state and vertical. During onboarding we'll review available volume in your target markets so you can plan accordingly.
Ready to Start Receiving Leads?
Fill out the form and we'll reach out within one business day to discuss your program. No obligations — just a conversation about what you need and whether we're a fit.
What happens next:
We review your inquiry
And follow up within one business day.
Discovery call (30 min)
We discuss your needs and program design.
Integration & go-live
Usually within 3–5 business days.
Start the Process
We'll reach out within one business day.